Thunderbird Wine
 
Item #:
2233642-1

Thunderbird Wine
Regular price
$6.97
Sale price
$6.97
Unit price
per 

4 reviews

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IT'S ALL IN THE DETAILS

Thunderbird Wine Non-Varietal White Blend.

13.5%

The history of Thunderbird is as interesting as the drunken effects the one experiences from the wine. When Prohibition ended, Ernest Gallo and his brothers Julio and Joe wanted to corner the young wine market. Earnest wanted the company to become ”the Campbell Soup Company of the wine industry” so he started selling Thunderbird in the ghettos around the country. Their radio ads featured a song that sang, ”What’s the word? / Thunderbird / How’s it sold? / Good and cold / What’s the jive? / Bird’s alive / What’s the price? / Thirty twice.” It is said that Ernest once drove through a tough, inner-city neighborhood and pulled over when he saw a bum. When Gallo rolled down his window and called out, ”What’s the word?” the immediate answer from the bum was, ”Thunderbird.”


Producer
Since brothers Ernest and Julio Gallo began to turn their dream into reality over 75 years ago, the roots of the Gallo family tree have extended deep into the Winery. Today their children, grandchildren, and great-grandchildren work in the Winery, carrying on the family tradition and values – a strong work ethic, a drive for perfection and a focus on quality. The Gallo family still believes family ownership is the most effective way for the Winery to continue as a world leader in the wine industry. Today, E. & J. Gallo Winery is the world’s largest family-owned winery and the largest exporter of California wine.

Thunderbird Wine Non-Varietal White Blend.

13.5%

The history of Thunderbird is as interesting as the drunken effects the one experiences from the wine. When Prohibition ended, Ernest Gallo and his brothers Julio and Joe wanted to corner the young wine market. Earnest wanted the company to become ”the Campbell Soup Company of the wine industry” so he started selling Thunderbird in the ghettos around the country. Their radio ads featured a song that sang, ”What’s the word? / Thunderbird / How’s it sold? / Good and cold / What’s the jive? / Bird’s alive / What’s the price? / Thirty twice.” It is said that Ernest once drove through a tough, inner-city neighborhood and pulled over when he saw a bum. When Gallo rolled down his window and called out, ”What’s the word?” the immediate answer from the bum was, ”Thunderbird.”


Producer
Since brothers Ernest and Julio Gallo began to turn their dream into reality over 75 years ago, the roots of the Gallo family tree have extended deep into the Winery. Today their children, grandchildren, and great-grandchildren work in the Winery, carrying on the family tradition and values – a strong work ethic, a drive for perfection and a focus on quality. The Gallo family still believes family ownership is the most effective way for the Winery to continue as a world leader in the wine industry. Today, E. & J. Gallo Winery is the world’s largest family-owned winery and the largest exporter of California wine.

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WC
02/11/2020
Wilson C.
United States United States
I love Thunderbird 19% OLD

I love Thunderbird 19% OLD SCHOOL. Your 2018 13% is weak. Can you get me a couple cases of 19%? I am partly the blame because I didn't make myself clear when I made the purchase. I wouldn't had made such a purchase had I known. Thank you. Mr. Causion

A
08/10/2019
Anonymous
United States United States
Finally Found Thunderbird

I've been looking for a retailer that carries this for almost a year. Finally stumbled onto your site and couldn't be happier. Wish the shipping was a little more affordable. For a "rare" novelty item I'll gladly pay the shipping.

EL
12/27/2018
Erin L.
United States
First time purchase

I didn't appreciate the idea of receiving an email telling me my item was shipped yet I did not receive the tracking number until a few days later. I would rather you wait until you have the tracking number to tell my item was shipped as that is when you actually shipped it. Otherwise the process went ok.

MB
10/23/2018
Marcellus B.
United States
Let's Drink

I am very happy.

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