About Wine Chateau

Welcome to Wine Chateau, your ultimate destination to Uncork Life!

At Wine Chateau, our legacy is built on a distinguished retail heritage and an enduring passion for fine wine and premium spirits. Through the thoughtful acquisition of established brick-and-mortar stores, we have grown into a premier online destination for enthusiasts—supported by industry experience since 1997.

We believe wine and spirits are more than beverages—they are experiences. Our mission is to deliver exceptional quality, remarkable value, and a curated journey of discovery for every customer.

With an expansive portfolio of more than 30,000 domestic and imported wines, alongside a carefully selected collection of world-class spirits, our offerings reflect both breadth and distinction. From rare vintages and collectible bottles to everyday indulgences and celebrated labels, each selection is chosen to inspire, delight, and elevate every occasion.

At Wine Chateau, we invite you to indulge, explore, and truly uncork life.

Our Mission

Our mission is to help you uncork life’s finest moments through a world-class selection of wines & spirits, combining quality, value, and expertise.

Som Shah, CEO

Som Shah is the CEO of Wine Chateau, where he leads the company’s continued growth across both retail and eCommerce, with a focus on operational excellence, customer experience, and long-term brand value. He brings over 25 years of experience in the liquor and retail industry, along with an international duty-free background in New Zealand.

For nearly three decades, Wine Chateau has built a trusted reputation in wine and spirits by combining selection, value, and service. With a flagship retail store in Metuchen, New Jersey, and a nationwide eCommerce presence through WineChateau.com, the company serves customers across eligible U.S. markets and has reached more than one million customers.

Under Som Shah’s leadership, Wine Chateau continues to invest in fulfillment capabilities, customer retention, and digital innovation to enhance the customer experience and deepen partnerships with suppliers and brands. His vision is to position Wine Chateau as a premier destination for discovery, value, and service at scale.