IT'S ALL IN THE DETAILS

How do you become the world’s most loved wine brand? You start with a belief that wine should never be taken too seriously and a conviction that when you follow your heart there’s no limit to how far your vine will grow.Take our very beginnings in 1965, when California winemaker Davis Bynum first created Barefoot Bynum Burgundy in his garage. The unconventional name referred to – what else? – the free-spirited method of crushing grapes barefoot.This deliciously sweet and bubbly blend visits exotic lands that bear the fruit of fresh pineapple, island mango and papaya.